This custom direct mail piece for Riverstar Casino was designed as a New Year’s Eve invitation for VIP players, inspired by the glamour and geometry of the Roaring ’20s. The client's budget for this piece was larger than usual, so I elevated the piece using deep navy Stardream paper, gold foil accents, and precision laser cutting to enhance the luxurious experience. Mailed in a coordinating envelope, the final piece was intended to feel like an exclusive keepsake setting the tone for an unforgettable night, while reinforcing the brand’s premium, high-roller experience.
