This direct mail piece was created for Riverwind Casino’s exclusive VIP Halloween event, "Fright Night Fever." Designed to capture the thrill of the night, the mailer features a striking gold disco skull wearing reflective sunglasses, blending a retro 70s aesthetic with eerie Halloween vibes. The holographic foil on the sunglasses made this piece stand out in the mail. It was designed to entice VIP guests with a high-energy, immersive experience at one of the casino’s most anticipated events of the season.
